What’s newCard-testing protection now guards every store, Free included. See checkout
What’s newCard-testing protection now guards every store, Free included. See checkout
Features Product types
Boxes that ship, files that download, plans that bill every month, gift cards, donations, quotes and pickup orders. Pick a product type and the cart, checkout and emails follow. Right inside your WordPress store.
A coat ships, an ebook downloads, a membership bills every month and a gift card goes to someone else. One store should handle all of them.
Choose the product type when you create a product, and WP EasyCart switches on the right settings. Classic retail products and services, events or courses are included in Free, with options, stock and shipping. PRO adds 12 more types, from downloads and subscriptions to gift cards, quotes and pickup items.
Sell ebooks, music, software, templates or courses as downloads. Host the file on your own server or pick it from Amazon S3, and limit how many times and for how long each link works. Customers get a secure link after a paid order, and their files wait in their account.
Bill on any interval, forever or for a set number of payments, with optional free trial days and a sign-up fee. Put plans on a ladder so subscribers can upgrade or downgrade, and turn a subscription into a membership that unlocks members-only pages. Subscriptions bill through Stripe.
Sell gift cards that are emailed to the person the buyer names. Take donations or invoice payments where the customer types the amount. Show an inquiry form instead of Add to Cart for made-to-order work, keep seasonal products on display until they’re ready, and take preorders or restaurant orders for pickup.
Start with the free WordPress shopping cart plugin and add what your store needs.
Each one installs in a click from EasyCart › Extensions.
Confirms a shopper’s age before age-restricted products are sold, and keeps a record of each check on the order.
Product tabs for size charts, nutrition labels, specifications, FAQs and video, in ten tab styles, shared across your products.
In their own words, from WordPress.org reviews.
“I’ve used it for general stores shipping products but also for event registrations and downloads.”
deraldiWordPress.org review, 2018
“There’s a learning curve with the admin console, of course, but once you are used to it you are able to easily create complex product types and fully customise the design (using CSS).”
ahtyWordPress.org review, 2021
“I had plans to sell my photographs as Printed/Framed and as Downloads.”
harshamutuWordPress.org review, 2025
Yes, with PRO. Make the product a download, upload the file to your server or pick it from Amazon S3, and set how many times and for how long the link works. Shoppers need an account to buy a download, so they can come back for the file. See how to sell downloads.
Yes, with PRO, through Stripe. Set the billing interval, an optional trial and sign-up fee, and how many payments to take. Subscription plans let customers upgrade or downgrade. More on the subscriptions how-to.
Subscriptions bill through Stripe. If your store takes cards with another gateway, subscription products show a message instead of a checkout until Stripe is connected.
Lock a page, or part of one, to customers who bought a product. That works in every edition with an ordinary product for lasting access. With PRO, a membership product bills through Stripe and access ends when the subscription stops. See how to sell membership content.
Yes, with PRO. The buyer names the recipient, the code is emailed to them, and it can be redeemed at checkout. See how to sell gift cards.
Yes, with PRO. Inquiry mode shows your store’s inquiry form, or a link to your own page, in place of Add to Cart. Seasonal mode keeps a product on display with your own phrase, such as Coming in November. See quotes, preorders and coming soon.
Yes, with PRO. A donation or invoice product lets the customer type the amount, and your price is the lowest they can pay. See donations and invoice payments.
Install the free plugin for retail products and services, or try PRO free for downloads, subscriptions, gift cards and every other product type.
★★★★★ 4.5 from 226 public reviews865,000+ downloads25+ years building ecommerce
