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Extensions Sales channel Facebook & Instagram

Included with Premium

Facebook & Instagram for WordPress

Your products on Facebook and Instagram, always current.

Your products, variants, prices and stock go to your Meta catalog and stay in step with your store, ready for your Facebook and Instagram Shop and catalog ads. Start with the hourly product feed, no sign-in needed, or connect your Meta business and changes arrive within a minute.

Included with Premium · needs a Meta business portfolio
Facebook & InstagramPrice changed · on Meta in a minute
Included withWP EasyCart Premium
Meta accountA business portfolio with a Commerce Manager catalog
InstallsIn one click from EasyCart › Extensions
Facebook & Instagram for WordPress ecommerce

Stop keeping two catalogs by hand.

The problem

A catalog that drifts.

With WP EasyCart

One catalog that follows your store.

What it does

What Facebook & Instagram does for your store.

Always current

Connected, a changed product, price or stock count reaches your Meta catalog within a minute, with a full check every night. On the feed, Meta fetches it every hour.

Variants done right

Each size or color with its own stock goes as its own item with its own price, stock and image, grouped under the product. Up to 20 images per item.

Product by product

A Facebook & Instagram card in the product editor lets you hide a product, give it its own title, description and images, and see what Meta shows.

Checkout from your Shop

Facebook and Instagram Shops send shoppers to your checkout with their items in the cart and the Shop’s coupon applied. The order notes which Shop it came from.

Ready for ads

Each category becomes a product set for Shop collections and ads, and custom labels like On sale or top category help you build ad sets. Product sets need a connection.

Problems caught early

Needs attention lists what Meta rejected or warned about, plus missing images, brands and prices, each with a button that opens the fix.

How it works

Set up in a few minutes.

1

Install it from EasyCart › Extensions

With a Premium license, Facebook & Instagram installs in one click and updates like any other plugin.

2

Choose what goes to Meta

Leave out categories or product types, and set the brand, condition, description and custom labels every product gets.

3

Add the feed to Commerce Manager

Open Catalog › Data sources, choose Data feed › Scheduled feed, paste your feed URL and pick Hourly. No sign-in needed.

4

Connect to sync as you edit (optional)

Paste a system user token from your own Meta app and pick your business, catalog, Pixel and Page. Changes then reach Meta within a minute.

5

Turn on Shop checkout

Copy the Checkout URL into Commerce Manager › Settings › Checkout and run Meta’s checkout URL test.

Questions

Facebook & Instagram questions

More in the docs.

How do I get my WP EasyCart products into a Facebook catalog?

Install Facebook & Instagram with Premium, then add its feed URL in Commerce Manager under Catalog › Data sources as an hourly scheduled feed. No sign-in is needed. If you connect a system user token from your own Meta app instead, products are sent straight to your catalog, and the extension can create the catalog for you.

Do price and stock changes update on Facebook and Instagram automatically?

Yes. Connected, a changed product reaches Meta within a minute and a full check runs every night. On the feed, the file is rebuilt within five minutes of a change and Meta fetches it every hour. Orders that change stock count too.

Do I need my own Meta app?

Only to sync as you edit. That needs a system user token from your own Meta app with catalog_management, business_management, ads_management and pages_read_engagement. The product feed needs no app and no sign-in.

Can customers buy from my Facebook and Instagram Shop?

Yes. Your Shop sends shoppers to your store with the items they picked: the cart fills, a valid Shop coupon is applied and checkout opens. Meta requires guest checkout, so switch it on in Settings › Accounts. Subscriptions, gift cards and products that need options chosen can't be added this way and are skipped with a note.

Does the extension add the Meta Pixel and Conversions API?

No. They come with WP EasyCart PRO, under Settings › Integrations › Meta Pixel. When you connect, the extension fills in the Pixel you picked and the token for server events. Catalog items use the same product IDs the Pixel sends, so Meta can match views and purchases to products.

Which products are left out of my Meta catalog?

To start, gift cards, donations, subscriptions, catalog-only and inquiry products, products priced only for signed-in or chosen customers, products with no price and products with no image. Switch any of these back on, leave out whole categories, or hide one product from its card.

What happens to Facebook & Instagram if my Premium license expires?

Syncing and the feed keep running with the settings you have. The settings page and product cards turn read-only until you renew.

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Included with Premium

Facebook & Instagram comes with every Premium license.

Along with every PRO feature and the other Premium extensions, installed and updated from one screen.

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Facebook & InstagramIncluded with Premium